Chamber of Cosmetics Industry of the Philippines, Inc. (CCIP) members Timothy Chuongco of Cosmetique Asia Corp. (CAC) and Denice Sy of Ever Bilena Cosmetics, Inc. recently served as panelists at the Retail Asia Summit 2025, held at Makati Shangri-La.
Denice Sy joined a dynamic panel discussion on driving retail growth through e-commerce, direct selling, and social commerce trends. The conversation highlighted the importance of customer retention, emphasizing the need to analyze data to ensure that target demographics align with actual purchasing consumers. The panel also explored omnichannel strategies, stressing the challenge of ensuring that the in-store shopping experience reflects online branding, particularly in the fast-evolving beauty industry. Sy noted that while e-commerce offers quicker adaptability, the process becomes more complex when dealing with thousands of physical retail stores where Ever Bilena is present.
Joining her in the discussion were Neelam Gopwani of Vision Express, Momoi Supe of Strokes Beauty, Francis Flores of Pick Up Coffee, and Rohan Aggarwal of edamama, with Gilbert Trinchera of KPMG as moderator.
Meanwhile, Timothy Chuongco, COO of CAC, took part in a panel focused on strengthening retail partnerships and how collaboration can drive ecosystem growth across various retail scales. He emphasized the importance of aligning values with retail partners’ visions and goals, ensuring that business strategies complement each other. He shared an example where one of CAC’s trade partners prioritized sustainability—a pillar that CAC also champions. This synergy led to a full brand launch for Silka Premium Body Wash, enriched with Quali-E, the highest quality of Vitamin E, nourishing the skin while promoting environmental care.
Chuongco’s panel included Graham Coates of Megaworld, Margarita Atienza of SSI Group, and Pavan Powar of Sarisuki, moderated by Atty. Joanne Ranada of Forvis Mazars.
The Retail Asia Summit 2025 brought together industry leaders to discuss the future of retail, fostering insightful conversations on growth strategies, digital transformation, and sustainable partnerships.
